The first annual Snacktacular Giveaway begins August 1st, 2015 and will last until October 31st, 2015. This promotion is the first nation-wide in-store promotion for the Twangerz Snack Topping brand.
Twangerz are the perfect match to any snack and can really turn any snacking ocassion into a flavorful party. This year we are giving away the Ultimate Snack Room Set Up to one lucky winner. The Ultimate Snack Room Set Up includes: 60″ inch flat screen tv, gaming console, $100 gift card, lounge chair and 1 year of FREE Twangerz.
The idea behind the promotion was to help shape a specific usage occasion for the Twangerz consumer. By using the word “snack” in the primary messaging, we hope to help push ideas on how to use Twangerz.
The promotion will be advertised through custom sticker top labels and custom power wing and shipper stickers. The consumer will text 31996 with their smartphones, where a response text will give them the direct link to the online form where they submit their information to enter the giveaway. Once a consumer enters, he/she will receive information on how to win additional monthly prize packs worth $200 each.